Online Reputation Management or ORM is an attempt to garner public perception of a person or an organization by penetrating online, relevant information about that brand. In today’s digital world, the definition of business is changing to online. We are living in a global world where we make purchases anytime and from anywhere. Today, having a physical business space is not required, so the brand reputation too has transferred online. Before buying a product or service, when someone searches for your brand name or product/service, the kind of content or feedback, which prospect sees will matter in deciding the kind […]
Category: Digital Marketing(Page 2 of 12)
Importance of Managing Online Reputation for a Business
- Published By: Guest Authors
- Published Date: January 29, 2019
- Category: Digital Marketing
9 Local SEO Strategies: That will Win you 3X Customers
- Published By: Guest Authors
- Published Date: January 28, 2019
- Category: Digital Marketing
Want to optimize your site for the local audience? You may want to conquer the global audience through your powerful website but thanks to the increased Smartphone usage local SEO has become a necessity for every website owner. It can help you connect with a large local audience who cannot only find you online but offline as well in real life. To get better in the local SEO game here are 9 types of content that you can create. 1. Maintain your Blog Your blog can make a big deal if you are looking forward to improving your ranking in […]
Things You Need to Know About Website Bounce Rate
- Published By: Guest Authors
- Published Date: December 19, 2018
- Category: Digital Marketing
Bounce rate is amongst those quality metrics that get tossed around a lot in the search engine space. There are people who always talk about it and give suggestions to reduce or improve the bounce rate of the websites. However, the truth is that there is no magic wind that can reduce the bounce rate of your website instantly. You need to be looked it subjectively. While there are few general best practices to reduce the bounce rate of the website, there are many prescribed practices that can both hurt and help the performance of the websites. One thing you […]
How Technology Will Change Digital Marketing In 2019
- Published By: Guest Authors
- Published Date: December 12, 2018
- Category: Digital Marketing
Digital marketing has been changing very dynamically in recent years. Methods and tools tested so far are no longer a guarantee of effectiveness and bringing the company to further successes. So let’s see how technology will change digital marketing in 2019, written by our friends over at Userful, who are experts in in-person digital marketing. 1. Technology that imitates the voice of real people Lyrebird is a system that allows you to create a digital voice from a small sample of recording. This will allow you to offer your customers a more humane and friendly experience. Imagine that we interact […]
9 Ways to Get More Product Reviews and Increase Social Media Proof
- Published By: Guest Authors
- Published Date: December 11, 2018
- Category: Digital Marketing
Modern-age marketing is more about customers than the brand itself. The perspectives of your customers matter the most when you are trying to build a name and lead your market. According to a professional social media market consultant, every business requires positive customer reviews and social media proof to thrive in the digital market. If you can build loyalty, those customers help you enhance social media proof and attract more customers. With a social media marketing expert, you can effortlessly design a cycle of product reviews and keep increasing social media proof consistently. Here are 9 valuable ways you can […]
