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virtual event platform
  • The Ultimate Guide to a Virtual Trade Show Platform

  • Published By:
  • Category: Market Updates
  • Published Date: September 23, 2021
  • Modified Date: September 23, 2021
  • Reading Time: 6 Minutes

Featured Image Caption: Virtual Event Platform

The world of events has faced numerous barriers ever since the Covid-19 pandemic came to the fore. Things have become way more unpredictable, and in these unprecedented situations, each industry is finding its way to emerge back and reestablish. Consequently, the industry of events is shifting to virtual platforms in its process of getting back stronger.

The concept of hosting an event on the virtual event platform might have sounded bizarre a few months back, but now the prevalence of this idea makes absolute sense. Organizing a virtual event undoubtedly comes with various challenges and elements unknown to the industry. However, the event experts have introduced different innovative tools to make the simulation of a physical event into a virtual one more successful.

Virtual Event Platforms have not only made the process of organizing a virtual tradeshow easier and convenient but have also provided us with many advanced opportunities that we never had. It might have a few challenges like attendee engagement and networking, but the event planners have successfully combated these challenges with innovative tools and elements.

Let’s look at all that a Virtual Trade Show Platform is about and comprehend the efficient elements it provides.

Virtual Event Registration

It facilitates you with the opportunity to create a registration page over the platform. Here, the audience that has successfully got your attention can visit in advance and register. You also get the option to customize the registration form as per your requirements and provide the registered attendees with important events through emails.

Building the event in advance does not only help you create the buzz for your virtual trade show but maximize the prospect of participation. Setting up an event countdown clock is also an interesting feature of creating a virtual trade show registration form over the platform.

Virtual Exhibition Lobby

The Virtual Exhibition Lobby is for you to welcome your attendees. It provides a vibrant and inviting environment for all your audience which not only facilitates them with the schedule of the trade show but also with the easiest navigation.

A Virtual Tradeshow Lobby includes multiple elements of the physical one along with the improvised online tools. As an organizer, you also get the option to modify the lobby background and add content like branded banner displays and video screens to the same. An efficient virtual venue also provides you with a variety of predesigned templates.

Virtual Trade Show Booth Gallery

The brands and exhibitors you collaborate with can have customizable display booths at your virtual trade show, showcasing their services through multimedia tools like e-brochures, videos, posters, etc.

Providing your participants with personalized trade booths will not only elevate their brand exposure but your event engagement too. At Virtual Trade Show Booth Gallery, you can also add custom tags and categorize the exhibitors to facilitate your attendees with a better navigation experience. A virtual event platform also has a search filter tool through which your attendees can find specific booths.

Virtual Booths

Virtual Booths are the exact simulation of physical booths that function in the same way. At these booths in a virtual event platform, your attendees can chat with the exhibitors from any remote location. They can also read the provided content, watch presentations, or have one-on-one calls with the exhibitors.

The advanced tool of a virtual venue provides you with options like video player integration, private & public chat rooms, onsite live streaming, logo and banner updates, etc.

Virtual Conference Hall

The speakers at your virtual tradeshow can present to your attendees remotely in a Virtual Conference Hall. It is well-resourced with beneficial functions like engagement and interactive tools that add to the value of your virtual event. A Virtual Event Platform also renders your attendees with the possibility to interact through live polls, Q&A sessions, live chat, etc. With the help of these tools available on the virtual venue, you can also help your attendees be informed about the event agenda and schedule.

Virtual Breakout Rooms

The possibility of catching up with fellow participants is eliminated as we shift from the physical venue to the virtual sphere. However, a virtual trade show platform consists of multiple networking tools that make it easy for your attendees to interact with each other and generate leads.

Virtual Breakout Rooms in your virtual event is an in-built space that helps you with significant elements like networking, audience engagement, sponsorship activation. These breakout rooms can also be customized and designed according to your requirements. Various types of Virtual Breakout Rooms offer specific sets of advantages to your attendees.

The DIY Tools

Many Virtual Trade Show Platforms also render you the opportunity to gain a creative experience with DIY tools like booth builders, touchpoints customization, buttons and icons enhancement, etc. Dreamcast provides you with the best customization tools that help you explore your creative side by designing each element of the virtual venue according to your wants.

Communication Mediums

A virtual trade show platform is embedded with links to various communication mediums like social media handles, WhatsApp, email, etc. It not only enhances the communication prospects at your virtual event but also makes the engagement function easier. With the help of external plugin integration, your attendees can communicate with other participants or the exhibitors seamlessly without any hassle involved. Dreamcast also gives you the B2B Meeting Scheduler tool to plan a preferred meeting time even after the event has ended.

User Engagement Amplification

A Virtual Trade Show Platform also amplifies the quality of user engagement with different innovative and enticing elements like gamification, live polls, social walls, etc. These factors do not only help in keeping your attendees engaged throughout the event but also provides them with an interactive user experience.

Back-End Support

The role of a Virtual Trade Show Platform does not end after providing you a platform well-resourced with the best tools. It also renders you with end-to-end customer support. The expert support team ensures solutions to all your problems 24*7 so you can host a smooth virtual trade show event.

In search of an all-in-one platform to ensure a successful tradeshow event? Get in touch with Dreamcast and schedule a demo now!

By Mayra Shaikh
– I am a professional writer and blogger. I’m researching and writing about innovation, Hybrid events technology, virtual events Platform, and the latest digital marketing trends.

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All images and content mentioned herewith have been shared by the authors/contributors as on dated September 23, 2021. We do not hold any liability for infringement or breach of copyright of third parties across the spectrum. Pictures shared by authors/contributors are deemed to be authorized by them likewise. For any disputes, we shall not be held responsible.

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